Saturday, December 19, 2009

marketing past life experiences a la 'Raaz' @ NDTV Imagine

When recent editions of Kotler's 'Marketing Management' included 10 categories of "what is marketed', he described one category as "Experiences" and had various examples. But none, I can bet, can match the promotion and marketing of an experience of visiting the past life through a very unreal reality show on NDTV Imagine called "Raaz

Does anyone really believe that "Raaz" on NDTV Imagine has an iota of reality in it? I saw it only once and found it utterly disgusting program that blatantly promotes superstition and is 'loaded' with supernatural undertones. i think it should carry some disclaimer and must be shown latenight as an 'adult' show!!

Ohh. It sgould be banned!!!


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